Plim Swiss & BMW
BMW’s products speak to dynamics, joy and passion. They have created a range of high-end bicycles focused and sold primarily in the European marketplace.
Lucid contributed to this product line and worked in conjunction with Plim Swiss & BMW to create a showpiece for this line. This innovative package design was created to reflect the dynamics of the performance headgear. Unique to this concept is the metal space frame that cradles the helmet, adding a sense of luxury and style.
Package Design
Plim Swiss & BMW
BMW’s products speak to dynamics, joy and passion. They have created a range of high-end bicycles focused and sold primarily in the European marketplace.
Lucid contributed to this product line and worked in conjunction with Plim Swiss & BMW to create a showpiece for this line. This innovative package design was created to reflect the dynamics of the performance headgear. Unique to this concept is the metal space frame that cradles the helmet, adding a sense of luxury and style.
![](https://www.lucid-design.com/wp-content/uploads/2016/12/bmw-plim-swiss-package-design3.jpg)
![](https://www.lucid-design.com/wp-content/uploads/2016/12/bmw-plim-swiss-package-design2.jpg)
![package design, product design, graphic design, graphic designer, label design, packaging, custom graphics, marketing, advertising, branding, identity design, logo design, logotype, brand identity, Portland, Oregon, web design, website redesign, product development, marketing campaign](https://www.lucid-design.com/wp-content/uploads/2016/12/bmw-plim-swiss-package-design.jpg)
Package Design